Born from a partnership between ESSEC Business School, Société Générale, Orange, and TF1 Group, the Media & Digital Chair is dedicated towards research and studies. It connects professors from ESSEC and industry professionals, allowing them to share and combine their knowledge and experiences to build a bridge between the world of management studies and the world of media, entertainment, and cultural industries.
The University Chair is structured around a program of research and education with a strong international focus. It has the following objectives:
- – Monitoring the sector to gather information about its industries.
- – Providing an analysis of the key components of the sector, giving a perspective on the challenges it faces and anticipating its future trend.
- – Training future managers with a high potential for the activities of the sector.
The Media & Digital Chair is made for ESSEC students who are willing to build a career in the media sector and in cultural industries. It aims at becoming a laboratory of ideas by providing new perspectives on the challenges of a sector which is at the crossroads of the cultural, economic, and political worlds.
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